Animus Rex, Inc.
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Kaye Scholer

For Kaye Scholer LLP, we created a portal for every section of their new site. All information is cross-related and contextual, making it easy for visitors to navigate a large amount of content with ease.

 

 

Features include:

  • Multi-language deployment. Content is available in English, German and Chinese.
  • RSS feeds by practice.
  • Streaming video.
  • Automatic print and PDF versions of every page.
  • Automatic vCard creation.

SEO

Animus Rex's SEO practice went to work straight away on the project and was able to get the firm's site ranked number one within the first week and most lawyer pages ranked on the first page of Google within the first month after launch. The integrated effort of production programming with SEO strategy from the beginning paid off.

Mobile Site

We also developed a full mobile site, which includes customized mobile workflows and automatically optimized mobile views. Kaye Scholer was one of the first law firms to roll out a full mobile site. Animus Rex's EsKort platform made this possible by dynamically re-purposing content without the need for duplicate entry by the Kaye Scholer webmaster. As existing documents are edited and new documents are added or removed, the mobile site is automatically updated. This ability will be key to providing a seamless experience for the ever-increasing use of mobile Web.

Design credit: Ross, Culbert & Lavery

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