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PURE Insurance

PURE came to us in 2006, when the company was a startup with no website, and we've worked with them ever since.

Due to their rapid growth, PURE recently came to us to update their website. They needed their web presence to change in order to effectively help their growing membership base and reach new customers. Animus Rex re-architechted the site, including adding the new paradigm of "Quick Links" in the right colum that allows even more flexibility with regards to related content.

Additional features of the new site include:

  • Agent Finder by Zip Code
  • Member Toolkit (includes tools for Policy Holders that help them get pertinent information through online forms)
  • Online Quote Request form with functionalty that adjusts the messages and recipients based on PURE's business hours
  • Customized HTML5 video player for pop-out video and PURE-TV

We have also worked closely with PURE on their email marketing campaigns, Google Analytics tracking, and other strategic search engine optimization.

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