MidOcean Partners

Visit: www.midoceanpartners.com

MidOcean Partners is a premier New York-based alternative asset manager that specializes in middle market private equity and alternative credit investments. Animus Rex worked them to hone online brand and design a beautiful new mobile-friendly website featuring:

  • Tweaks to logo and brand colors without straying far enough that all collateral would need to be redone
  • Stunning home page video loop
  • Tastefully leveraged their nautical theme
  • Colorful new biography photos using our bio background picker for added flexibility
  • Private Equity portfolio section features rich asset pages that cross-link to news, bios and brand websites
  • Credit section shows high-level statistics, strategies, and leadership
  • We worked with photographer Jeff Weiner for bio photos and "branded stock" photography peppered throughout the site

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